Demand of denim pants in Mexico
Denim pants have become a basic garment in all wardrobes every year, and is one of the most sold clothing in Mexico, as the market dedicated to sell these jeans represent a 30%, a number that cannot be compared with any other type of clothes.
The demand of denim pants has also increased internationally, as nowadays the manufacturing enterprises of these garments are working hardly to be able to meet their delivery compromises with their customers in Mexico and out of the country.
“Denim pants are the most wanted by customers of all ages due to their durability, low costs and new designs that are being handled and makes them more attractive to all public”, commented, Salomón Juan Marcos Villarreal, president of Grupo Denim, a company dedicated to manufacture and distribution of denim pants.
These clothes give a total profit of 7,850 million dollars in sells every year in Mexico.
All Mexicans have an average of 5 denim pants on their wardrobe, price for jeans in Mexico go from 250 to 500 pesos and they are mainly bought in clothing stores, and in less quantities in self-service stores and supermarkets.
Mexican people looks for quality, resistance and durability in the jeans they buy, more than finishes or trimmings on a garment, and manufacturers consider this when they make their jeans to be sold nationally, in order to manufacture garments that meet their requests.
Comarca Lagunera is nowadays one of the most important sectors for jeans manufacturing in Mexico, as this part of the country produces up to 3 million garments per week.
“Denim pants are comfortable, fit perfectly well in each body, they last for too long and are easy to combine, for these reasons among many more, they are the favorite garments for lots of people”, added Salomón Juan Marcos Villarreal.