Investment Objectives

Investment Objectives Help Stock Market Investors Focus on Goals

Investors can use a variety of tools and strategies, but without clear investment goals, they might not achieve as much as they would like.

Investment objectives give you a target to aim for, and the right investment product is the tool that will help you reach your goal.

Matching your investment objectives with the proper investment tool is an important part of a clear strategy and will help you better reach your goals.

Investment goals generally fall into two categories: long-term and short-term goals.

Long-Term Objectives

Long-term objectives are at least five years in the future and for most investors fall into two major categories: funding a college education for the children and building a comfortable retirement fund.

We are not a society that easily works towards long-term goals. We are much more comfortable and familiar with goals and objectives that are immediate or in the near future, which may account for why so many retirement accounts are under-funded.

Come up with a number to make your dream a reality and figure it will cost more by the time your retire.

The point is to put some emotional energy behind your objectives rather than sterile numbers.

Short-Term Objectives

Short-term objectives are less than five years away, and maybe in three years or less. These might include saving for a down payment on a house or a second home, buying a new car, or some other major expense.

Short-term objectives have immediacy that may draw your attention away from far-away objectives such as retirement. You must find a balance between those short term needs (or wants) and your long-term goals.

It’s too easy to put retirement funding, in particular, on hold while other, more immediate (and fun) objectives are met. This is a mistake you will pay for in later years.

Your best chance at reaching your long-term objectives is through stocks and bonds (either individual and/or mutual fund ownership). Historically, these vehicles working together have produced the best results over long periods.

Long-term bonds (10 years or more) offer higher yields but have higher risks. Intermediate bonds in the five to seven-year range may be the best approach.

In the short-term, bonds and timed bank products such as CDs offer the best and safest way to meet investment objectives. Bonds of less than two years may not be competitive with bank products, but this is easy to check before investing.

If you have some small portion of your assets in real estate, you can target them at long-term objectives. This gives you a big window so you can choose when conditions are best to sell.
“The solution is to set your objectives (short and long term), make the appropriated investment selections and stick with your plan. Re-evaluate quarterly (or so), but don’t abandon your strategy on daily market changes” said Salomón Juan Marcos Villarreal, president of Grupo Denim.

One thought on “Investment Objectives

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